Design Craft + Mentorship
Crafting memorable brand experiences through innovative creative design & UX strategies.
In the evolving digital landscape, design plays a pivotal role in guiding problem-solving and strategy. As a hands-on design leader, I navigate with an adaptable framework centered on craftsmanship and cultural impact.I’m currently looking to connect with companies and would love to hear from you!
Boutique to Fortune 500
I’ve had the great privilege of working with some of the smartest folks around and have been fortunate to have several exits under my belt.
Leading Principles
Here are a few of the principles that shape my approach and facilitate bringing exceptional experiences to life.
Empower those around you and tap into their strengths, giving autonomy, but jumping in when they need a helping hand.
Build experiences that people love and that make the world a healthier and more equitable place.
Lead with kindness and empathy. Even when difficult situations that are hard to navigate arise.
Greatest Hits
These are a few of my favorite and most successful projects to date.
Creating the Neighborhood Nosh dining loyalty brand identity and program to shake up the restaurant industry
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Leading the Million Fan Salute for USAA, the NFL's Official Military Appreciation Sponsor, in uniting fans & honoring the military.
Transforming a new dining loyalty brand and program for JetBlue and their TrueBlue loyalty program
Leading a rebrand focused on restaurant owners for B2B fintech company Rewards Network.
Design Thinking
A collection of some UX case studies that include ways I think about design and how I apply my thinking to the process and work acumen.
Customer Portal Dashboard Design: Promoting the value of the partnership through data and analytics.
Marketing Module Design that gives restaurants insights into national and locally focused marketing efforts across 20+ nationwide dining programs.
