Ritz Recipe Challenge Intro Video

This short reimagines the Ritz Recipe Challenge through a fun sub brand lens. Guy Fieri led the original Super Bowl campaign, and this remix brings that energy back with new edits, bold pacing, and a refreshed visual style. It nods to the real work behind the promotion while giving the campaign a modern creative lift. Built to celebrate how Ritz and Guy Fieri rallied fans, boosted engagement, and made snack time feel like showtime.

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